Our Blog

Marketing Your Medical Spa on a Lean Budget

Establishing authority for your brand can be difficult if you are operating on a lean marketing budget. You want to find the most effective ways to share your value while staying within the marketing budget you have. We have created a list of 6 ways to market your business without having to tap into a marketing budget. 

Read Post

Getting testimonials that drive sales

You understand that testimonials are needed, but whenever you ask, patients feel like they don’t know what to say. Are there specific questions you should be asking your patients? We have tailored a series of questions that will guide your patient through the testimonial process, increase the number of testimonials you receive, and help drive sales by answering the questions potential clients have. 

Read Post

Keeping your website up-to-date

For many potential clients, the wellness journey will begin on your website. This is where they learn about your brand, the services you provide and gauge how trustworthy your brand is. By keeping an up-to-date website with a clean and responsive design you can attract new patients to continue their wellness journey with you. Click the link to see our list of five ways to tell if your website needs a refresh. 

Read Post

Policy Updates on Facebook and Instagram for Medical Spas

Facebook recently put out an update that will block any unrealistic quick weight loss ads and prohibit anyone under the age of 18 from seeing cosmetic surgery or weight loss ads. This caused a bit of a scare for many businesses, but we are actually fans of this update.

Read Post

Optimizing your Medical Spa Website for 2020

For a medical spa website, it’s important to build content that includes the keywords of the services and treatments you provide, as well as include features and integrations that make your website user-friendly. Here’s how you can begin optimizing your medical spa website:

Read Post

Free Medical Spa Marketing Tools for 2020

We wanted to provide you with a few free essential tools that will help boost your Medical Spa Marketing so you can see even more success in the new year and across the next decade:

Read Post

Email Campaign Guide For Medical Spas

Everyone checks their emails and billions are sent each day - what’s important is that you develop a strategic campaign that will stand out among the rest, persuade your clients to open, read, engage, and hopefully convert them into purchasing additional services. Here’s how your automated email campaign could be designed to be the most effective at converting your clients:

Read Post

Facebook Ad Guidelines for the Med Spa Industry

With the billions of traffic that flows through Facebook daily, your Med Spa has a high chance of reaching your intended audience quickly, however, it’s only natural that Facebook would have strict advertising guidelines for various trades, including the Med Spa industry. Click to learn what things you should avoid posting on your Facebook page.

Read Post

4 Emails Your Med Spa Should be Sending Out

Your email list is one of your most valuable marketing assets if you use it correctly. While social media pages and advertisements can help you reach a wider audience, they aren’t owned by you in the same way that an email list is. You don’t have control over how Facebook, Instagram, or other social media sites operate, but you do have full control over the emails that you send. If you want to take full advantage of your email list, you should be sending out these 4 emails. 

Read Post

4 Ways to Increase Your Facebook Engagement

Facebook is a great social media tool for your Medical Spa. Our goal with this post is to give you four tricks to optimize the content you are putting out on your business page.

Read Post

5 Ways to Optimize Your Facebook Strategy

Facebook can help establish your Med Spa’s brand presence online. However, you must take a measured approach to social media and focus on optimization to catch the attention of potential patients. If you run a Medical Spa and are new to the social media game, here are 5 ways to optimize your presence that will help boost sales. 

Read Post

Retargeting Online Ads

Have you ever online shopped on one site, sifting through listings of shirts and jeans, moved onto another site, and found an ad that sent you back to the product on that first site? It’s almost as if the internet was reading your mind, providing you with a simple “click” that will transport you back to that product you really want to buy.

Read Post