Graphic Designer

About the Role

The Graphic Designer owns the execution of performance ad creative across static and motion formats for Brighter Click's clients. Working from structured briefs written by our Creative Strategists, you turn a clear angle, message, and performance goal into scroll-stopping ads, then use performance data to iterate and improve with every round.

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Key Responsibilities

Performance Ad Design

• Design static and motion ad creatives for paid media campaigns across Meta and other paid social platforms.
• Execute against briefs built in Brighter Click's internal briefing system, translating the assigned angle, message, format, and performance goal into finished assets.
• Ensure every asset meets brand standards, platform specs, and the creative intent of the brief before it moves to media.

Research and Trend Analysis

• Conduct competitor research to identify current ad design trends and creative gaps in each client's market.
• Stay current with platform-native design styles, format changes, and emerging creative formats.
• Bring proactive creative ideas to the table, not just brief execution.

Performance-Driven Iteration

• Use performance reports and insights from DataAlly, Brighter Click's internal creative analytics tool, to guide design decisions across accounts.
• Translate performance feedback from Creative Strategists and the media buying team into specific, iterative design revisions.
• Build and maintain a creative theme database of proven structures and winning patterns to accelerate future accounts.

Systems and Workflow

• Keep clean, organized working files and follow established naming and handoff conventions.
• Hit deadlines consistently across multiple client accounts and flag capacity or timeline risks early.
• Streamline handoffs between creative strategy, design, and media buying.

Team Collaboration

• Foster a collaborative environment by sharing design insights, best practices, and learnings with the team.
• Participate in creative brainstorms to develop new testing angles and concepts.
• Contribute design support to proposals and pitches that build Brighter Click's pipeline.

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Requirements

• Strong written and verbal English skills.
• 3 to 4 years of experience with ad design for paid media.
• Experience working with 6 to 8 figure eCommerce brands.
• Proficiency in static and motion design tools (Adobe Creative Suite, Figma, or equivalent).
• The ability to incorporate ad copy and messaging hierarchy into your designs.
• An eagle eye for creativity and detail.
• Deep understanding of eCommerce marketing and direct response design principles.
• A builder's mindset for working inside a growing agency where processes continue to evolve.
• Full-time availability.

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What's In It for You

• The opportunity to lead 6 to 8-figure brands to success through performance creative.
• A seat at the table as we shape and scale the Creative Studio department.
• Remote work.
• Access to continuing education and resources provided by the agency to grow in your field.
• A collaborative team that treats creative as a performance discipline, not a side function.